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SOI leads are very easy to make, and I would suggest to start with these, in case you are new with dating.

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There are verticals that come and go, some are seasonal and only popular during certain periods of the year, some become saturated and impossible to make profits with after a while …

and then there are some, that are always working to some extent, no matter what – Let’s call them the evergreens 🙂 Dating is one of such evergreen verticals, it has it’s ups and downs, but it keeps on converting year after year.

Here is a rather funny story for you if you want to read about it more, a dating site in Japan had only 1 real female member …

out of 2.7 million total members 🙂 Source : single dating site or app has a similar user conversion flow: get the users to register, motivate them to make a profile and if possible, have them become paying members.

To make it more interesting, I invited an affiliate network that specializes in dating, “Cpamatica.com”, to provide us with some insights from a networks side too.

I sent them quite a few questions, so we get a better understanding of the vertical, how much big affiliates are making, what type of offers makes the most $$$ for them, what GEOs are hot at the moment …Evgeniy, On the other hand, DOI offers pay significantly more per conversion than SOI offers and it’s also less common to run into lead quality problems with DOI offers.In some GEOs, I always prefer to work with DOI, simply because they work better for me.This is another payout model you can use with dating offers, the principle is very simple again, you get paid a certain % rate from every membership you can sell.This means, no matter how many SOI or DOI registrations you achieve, you will not get paid for them.Since Dating is actually one of my favorite verticals, I decided to write a full article about it.

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