“Fully 50 percent of our 50 members are accessing Match through their mobile device,” Amy Canaday of told NBC.“This is as compared to roughly 60 percent for all Match users.” This age group also represents triple-digit growth on some of the more "trendy" urban dating apps, such as Coffee Meets Bagel.
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They also are a better judge of the type of person who will make them happy, so it's the perfect stage of life to be looking for love." Read More: Love Storm: Expect Blizzard of Activity on Dating Apps Baby boomers aren’t the only new singles online.
The survey also showed that Internet dating has lost its taboo status for the youngest demographic (18- to 24-year-olds), leading to a threefold increase in numbers in the last two years.
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Throughout human history, people have sought assistance from others in meeting romantic partners – and Americans today are increasingly looking for love online by enlisting the services of online dating sites and a new generation of mobile dating apps.
A national survey by Pew Research Center, conducted June 10-July 12, 2015, among 2,001 adults, finds that: This growth has been especially pronounced for two groups who have historically not used online dating at particularly high levels – the youngest adults, as well as those in their late 50s and early 60s.
On one hand, a majority of online dating users agree that dating digitally has distinct advantages over other ways of meeting romantic partners: But despite these reservations, those who have personally used online dating themselves – or know someone who does – tend to have much more positive attitudes compared to those with little direct exposure to online dating or online daters.
For instance, just 55% of non-users agree that online dating is a good way to meet people, while six-in-ten agree that online dating is more dangerous than other ways of meeting people.
"In 20 we saw 81 percent and 314 percent growth in registration among the 55-64 group," Coffee Meets Bagel cofounder Dawoon Kang told NBC.